Allsport Privacy Policy

Effective Date: August 31, 2021
Last Updated: April 1, 2026

This Privacy Policy describes how LM2J, LLC d/b/a Allsport Arena (“Allsport,” “we,” “us,” or “our”) collects, uses, shares, and protects personal information from customers, website visitors, registrants, program participants, parents/guardians, and others who interact with our website, programs, products, and services.

1. Personal Information We Collect

We may collect personal information that you provide directly to us, including:

  • Contact and identification information, such as your name, mailing address, email address, and phone number
  • Account and registration information, such as username, password, participant information, emergency contact information, team or program information, and waiver-related information
  • Billing and transaction information, such as billing address, purchase history, and related transaction records
  • Participant information, such as age, date of birth, gender, and other information needed for league, clinic, camp, or program registration
  • Communications, such as emails, forms, messages, survey responses, and customer service requests
  • Optional information that you choose to provide to us

We collect personal information when you voluntarily provide it to us, such as when you create an account, register for a program, complete a waiver, make a purchase, join a mailing list, fill out a form, contact us, or otherwise interact with us.

2. Information We Collect Automatically

When you visit our website or use our online services, we may automatically collect certain technical and usage information, including:

  • IP address
  • Browser type and version
  • Device type
  • Operating system
  • Pages visited and features used
  • Referral sources and links clicked
  • Date, time, and duration of visits
  • Cookie identifiers and similar online identifiers

We use this information to operate our website, maintain security, improve performance, understand usage patterns, measure the effectiveness of communications and advertising, and improve user experience.

3. Cookies, Analytics, Advertising, and Similar Technologies

We may use cookies, pixels, analytics tools, embedded content tools, CAPTCHA and anti-spam tools, and similar technologies to operate our website, remember preferences, understand website traffic, improve functionality, maintain security, and support limited marketing and advertising efforts.

These technologies may be provided by us or by third-party service providers, including DaySmart, Google Analytics, Meta tools and pixels, Google advertising tools, Google reCAPTCHA, YouTube embeds, and Mailchimp.

Third-party tools embedded in or connected to our website may collect information according to their own privacy practices.

You can control cookies through your browser settings. Disabling some cookies may affect website functionality.

4. How We Use Personal Information

We may use personal information to:

  • Provide the products, services, programs, leagues, camps, clinics, registrations, and account features you request
  • Process payments and transactions
  • Manage accounts, rosters, waivers, scheduling, and participation records
  • Communicate with you about registrations, purchases, schedules, updates, reminders, policies, and customer service matters
  • Send marketing or promotional communications where permitted by law
  • Improve our website, services, operations, and customer experience
  • Protect the safety, rights, property, and security of Allsport, our customers, participants, staff, and others
  • Detect, investigate, and prevent fraud, abuse, spam, or misuse
  • Comply with legal obligations and enforce our terms, policies, and rules

5. How and When We Share Information

We do not sell customer information. We do not share customer information with third parties for their own marketing or promotional purposes without your permission.

We may share personal information only in limited circumstances, including:

  • Service providers and processors who help us operate our business and services, such as DaySmart, payment processors, website hosts, email service providers such as Mailchimp, analytics providers, CAPTCHA and anti-spam providers, advertising and marketing technology providers, embedded content providers such as YouTube, and other technology vendors
  • With your direction or consent, including if you ask us to share information or opt in to a third-party offer
  • Legal and safety reasons, including when required by law, subpoena, court order, legal process, or when reasonably necessary to protect the rights, property, safety, or security of Allsport, our users, or others
  • Business transfers, if our business or assets are involved in a merger, acquisition, financing, reorganization, or sale, subject to applicable law

We only share information as needed to operate our services, fulfill your requests, comply with the law, or protect safety and security. Any service providers we use are expected to handle personal information securely and only for authorized business purposes.

6. Payment Information

Payments are processed through trusted third-party payment processors. We do not store full payment card information on our own servers.

We do not disclose customer payment information except as necessary to complete transactions, prevent fraud, comply with law, or operate our services.

7. Email and Text Communications

We may send transactional communications such as account notices, confirmations, reminders, schedule updates, waiver reminders, registration notices, weather-related alerts, urgent operational notices, and customer service messages.

We may also send promotional or marketing emails and very occasional marketing text messages where permitted by law.

You can opt out of marketing emails by using the unsubscribe link in the message or by contacting us directly. You may opt out of marketing text messages by following the instructions in the message or by contacting us directly. Even if you opt out of marketing messages, we may still send you service-related or transactional communications.

8. Children’s Privacy

We may collect personal information about children under 13 only as reasonably necessary to register them for youth programs, leagues, clinics, camps, or related activities, and only with the consent of a parent or legal guardian where required by law.

We do not knowingly use children’s personal information for unrelated marketing purposes, and we do not share children’s personal information with third parties for their own marketing purposes.

Parents and legal guardians may contact us to review, update, correct, or request deletion of a child’s personal information, subject to legal and operational requirements.

If you believe that a child has provided personal information in a way that does not comply with this policy, please contact us so we can investigate and take appropriate action.

9. Data Retention

We retain personal information for as long as reasonably necessary to provide services, maintain business and financial records, support safety and operational needs, resolve disputes, enforce agreements, and comply with legal obligations.

Retention periods may vary depending on the type of information and the reason it was collected.

10. Your Choices and Rights

Subject to applicable law, you may request to:

  • Access certain personal information we maintain about you
  • Correct inaccurate personal information
  • Request deletion of personal information
  • Opt out of marketing emails or marketing text messages
  • Ask questions about our privacy practices

We may need to verify your identity before completing certain requests. We may also retain certain information where permitted or required by law, or where necessary for legitimate business purposes.

11. Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, disclosure, alteration, or destruction. These measures may include encryption, secure hosting, access controls, and other industry-standard practices.

That said, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

12. Third-Party Services, Links, and Embedded Content

Our website and services may include links to third-party websites, registration systems, forms, videos, social media features, CAPTCHA tools, anti-spam tools, analytics tools, advertising tools, and embedded content operated by third parties, including DaySmart, YouTube, Google, Meta, and Mailchimp. Their privacy practices are governed by their own policies, not this Privacy Policy.

We encourage you to review the privacy policies of any third-party services you use or access through our website.

13. Hosting and Storage

Your information may be stored or processed on systems operated by us or by trusted third-party service providers that help us deliver our website and services.

Your information may be stored or processed in the United States.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will post the revised version on this page and update the “Last Updated” date above. If we make material changes, we may also provide additional notice where appropriate.

15. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

LM2J, LLC d/b/a Allsport Arena
PO Box 904
Northampton, MA 01061
Email: [email protected]
Phone: 413-587-9797

Allsport Refund Policy

Your spot is your commitment. Here’s how we play it.

When you register for a league, clinic, rental, or any other Allsport program, you’re reserving a spot in something we’ve carefully built and scheduled. That means your payment locks in your participation—and we plan accordingly.

Here’s the deal:

No refunds

Once you’ve signed up, your fee is non-refundable. Why? Because rosters are tight, schedules are set, and last-minute dropouts throw off the game—for everyone.

Exceptions (but only a few)

  • If Allsport cancels a league due to low signups or facility issues, we’ll offer you a spot in another league.

  • Can’t make the alternate league? Respond by the deadline in our cancellation email and we’ll issue a full refund.

  • Miss the deadline? That refund turns into a site credit. No response, no refund.

Covid Clause

If a league gets scrapped due to Covid-related issues, you’ll get a pro-rated credit for missed games. No refunds in this case.

Change of plans?

Decide not to play after registering?

  • Let us know 3 or more weeks before the deadline = full site credit

  • Within 3 weeks? We may issue a partial credit—totally case-by-case

Site credits are valid for one year. Use them or lose them.

No refunds for:

  • Moving, new job schedule, general life curveballs

  • Injuries (yep, even minor ones—this is sports)

  • Missed makeup games (we try to reschedule when we can, but we’re not miracle workers)

  • Allsport punch passes

We’ll always do our best to keep the season rolling, and we aim to be fair. But fairness goes both ways. Thanks for playing by the rules—we appreciate it.

Second Session Registration opens December 3, 2021. Priority given to Session 1 teams in good standing.

S2 Week 1 Schedules Posted
(Still spots for some teams & individuals for those who haven’t registered yet, but hurry.)

Dust off the car and head in. Also, sugar on snow is delicious if you need a pre-game pump up.

Mar 3: We’re open regular hours and games are on. 

We do NOT close due to weather events, except in very rare circumstances. We understand that we’re just playing games and don’t expect you to venture out if you’re uncomfortable. However, we will be unable to make up missed games due to weather (we just don’t have space in our schedule). Come play!

Closed for the Summer

Registration opens in September for play starting in late October. Join our email list to be notified when registration opens, eat more ice cream, and we’ll see you soon. 

We take rental bookings for the upcoming season starting on August 1st.

Please be sure to show up at your group’s designated time (regardless of your game schedule). We need teams in early to complete the check-in process. 

Group 1 – U9/10 & U11/12 Recreational Arrive by 12:30 PM

Group 2 – U11/12 Competitive, U13/14 Competitive, & U13/14 Recreational Arrive by 3:00 PM

Group 3 – Adult Recreational & Adult Competitive Arrive by7:00 PM